The number one goal of a sales email is to get the prospect to reply. Replying to your email is the first step towards getting a meeting, demo or trial with the prospect.
But getting the reply is not an easy task. In fact, most sales reps send sales emails and never get a reply.
If you are a salesperson, you know how tough it is to get prospects to reply. Cold emails work best for getting a reply from someone who isn’t your friend or family member.
But why do some cold emails receive a reply and others don’t?
To get more replies from your cold emails, you need to learn how to understand prospect psychology and how to adapt to it.
To succeed with a business prospect, you must know how to recognize if the prospect is in a hurry, distracted, or in any other way preoccupied. You need to know when to be persistent and when to give up.
You need to know how to pitch the lead without making it feel spammy. It’s not always about the content of the email. Sometimes, it’s just a matter of strategy.
If they don’t know you, they don’t owe you anything. You have to grab their attention or it’s likely they’re just going to delete your email. Imagine writing a cold email that got 180% more replies from your prospects. Not only would you get more replies, but you’d also be able to build the relationship faster. That’s why I’ve created this blog post on how to get 180% more replies from your cold emails.
In your daily life, how many emails do you send/receive?
In the case that you send enormous amounts of emails each day and you don’t know when to track them or send follow-up emails!
But what if I told you that you could know whenever someone opened your emails?
It’s luckily possible, and there are several tools that can enable you to track who reads your emails.
Here is the tool that I’m using to track all the sales emails – mailtrack (dot) io
This tool is completely free, which is one of the best things about it!
Now, here’s where you harness the power of this tool.
Whenever the tool sends you a notification that says your email has been opened by a prospect, send them an instant message or reply right away!
What will happen if I do this? Your email will hit your prospect’s inbox during times when they’re most likely to be using the tool and so there’s a good chance they’ll read what you have to say and answer any questions!